The Marketing/Business Development Specialist will be key to our company’s growth, ensuring our client brand stays top-of-mind for our client groups. This onsite role in Albany requires a proactive, energetic individual to manage tasks such as email outreach, social media engagement, and creative activities.
Key Responsibilities:
- Develop and execute email outreach campaigns.
- Draft and distribute communication materials.
- Collaborate on marketing strategies.
- Monitor and analyze marketing campaign performance.
- Stay updated with industry trends.
- Assist with organizing and attending events and webinars.
- Support the sales team in pursuing new business opportunities.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- Experience in marketing, business development, or similar role.
- Strong digital marketing and social media skills.
- Excellent written and verbal communication.
- Creative thinking and problem-solving abilities.
- Ability to manage multiple projects and meet deadlines.
- Proficiency in marketing software and tools.
- Strong interpersonal skills for team collaboration.